Boost Your Fundraising with Seamless System Integration for Lotteries

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BEDFORD LOTTERIES

The Mission

Bedford Lottery, a major employer of people with disabilities in Australia, needed a secure, user-friendly website for both online and offline ticket sales. The new site required seamless integration with their high-capacity NFP relationship management software to support their lottery operations.

The Outcome

The newly developed platform allows Bedford to efficiently schedule quarterly promotions without late-night staff involvement, enabling secure online ticket purchases. The solution includes branded email marketing templates, custom user journeys, online ticket validation, an SEO strategy, and the ability to manage multiple appeals and lotteries simultaneously. Additionally, ticket savings can be donated during the purchase process.

The Impact

The integration of Bedford Lotteries' internal systems through multiple API endpoints resulted in significant time savings and streamlined operations. The new features have also led to an increase in donations, as users can easily contribute while purchasing tickets.

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